Weber - Saint-Gobain

Unigrams

  • In order to exploit a forest, you need to cut down some trees to let the others grow… The resources (time, money, people) are always limited and have to be dedicated to a limited number of initiatives.
  • We usually forget (or don’t accept) that choosing is impossible without giving up.
Choosing is Giving Up

Choosing is Giving Up

  • In order to exploit a forest, you need to cut down some trees to let the others grow… The resources (time, money, people) are always limited and have to be dedicated to a limited number of initiatives.
  • We usually forget (or don’t accept) that choosing is impossible without giving up.
The Right Time

The Right Time

  • The target and the clock merge: like when launching a rocket, you have to choose the right time window.
  • Too early would be wasting the idea, not being in the position to make it a success, and giving it to a potential competitor. And too late…
  • An innovation is an idea that meets a market.
The Right Soil

The Right Soil

  • Palm trees can even grow in London… with appropriate soil and care.
  • It is the job of the management to create the right conditions to allow an idea grow into innovation.
Be on Target!

Be on Target!

  • The secret of success is professionalism, using the right method :
    • define the Timetable
    • list the Actions
    • assign the Responsibilities
    • keep the Goals clear
    • call on the right Experts
    • use the adequate Tools
The Knights of the Good Idea

The Knights of the Good Idea

  • Like the “Round Table”, the Good Idea needs its Knights, able to bring the energy to overcome the obstacles and to make the change happen, ready to “die” for it :
    • a champion, who will develop and express it
    • a sponsor, who will promote it at the highest level
    • a project manager, who will bring it to life…
  • Having a good idea without its “knights” is just leading to failure.
The Valley of Despair

The Valley of Despair

  • Changing means aiming at moving from a given level of efficiency towards a higher one. But on the way, a difficult phase always has to be passed through : the Valley of Despair, where the situation deteriorates.
  • The Valley of Despair is the transition period during which the emotional aspects of change, the feeling of the end of a familiar period, and the associated uncertainties have to be managed.
  • You cannot avoid it, you should not neglect it: you must live with it! Keep the objective, reassure the people, communicate.
Tacking into the Wind

Tacking into the Wind

  • When sailing and tacking into the wind, the course taken is always much longer than the shortest.
  • During the course of a project, you have to take into account the conditions changes. The target remains the same, but the path differs.
  • Differentiate the objective and the means; explain it to the people you work with.